At Wholesale TV & Radio Advertising we utilize a unique wholesale bidding program to acquire advertising commercials from radio and TV stations, before they perish. Our advertisers are able to acquire bulk packages of quality commercials at a typical savings of 50-85%; which is based on average local and agency CPM rate card levels. Our wholesale bidding program starts every Monday.
Unlike many remnant advertising companies out there, our wholesale bidding program allows you to know what you are actually buying; instead of purchasing based on a price quote for a “grab-bag” special of commercials. If you are not familiar with what CPM (cost per thousand) is, please click here (What is CPM) to learn more about it.
Our wholesale auction offers the following options:
Type of media:
#1 Radio advertising commercials
#2 Broadcast TV advertising commercials
#3 Cable TV advertising commercials
Geographic targeting:
#1 National – Using our unique “Flex-National Advertising” option
#2 Regional – Targeting multiple states or metro-markets
#3 Local – Targeting one DMA or metro-market
Demographic targeting:
#1 Radio advertising – Choose from over 20 types of music/formats
#2 TV and Cable Advertising – Choose from over 60 types of channels
#3 Choose from three different time-blocks on the weekdays and weekends
3A. Daytime, evening and “over-night.”
If you would like more information about potentially participating in our wholesale bidding process, please utilize the following links:
If you would like to see a video demo, or a weekly “toy” wholesale auction bidding sheet, you will need to contact us directly. You may click here (Contact Us) to submit a web form, or call 214-306-4638.
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